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Monday, 24 March 2025

"Without us, your are on your own": travel agents issue a reminder

It is easy nowadays to book yourself directly with airlines and hotels.

Using a travel agent may seem a little old fashioned - and sometimes more expensive. Until the excrement hits the fan.

Then a travel agent may have the clout to rescue your trip.

With thousands of Australians impacted by the closure of one of the world’s most important airports, London Heathrow, and flight cancellations due to the ash cloud in Indonesia, Australian travel agents took the opportunity to remind potential customers what it is they do: solving problems, rebooking flights, and getting stranded travellers home.

The fire and subsequent power outage at Heathrow created significant travel chaos: disrupting flights worldwide and leaving Australian travellers scrambling for solutions. 

The ripple effect on Australians' travel plans was substantial, compounded by ongoing cancellations and delays due to volcanic activity in Indonesia.
"When travel plans fall apart, accredited travel agents are the difference between a quick resolution and being stuck in limbo," the Australian Travel Industry Association (ATIA), which represents travel agents, operators, wholesalers and ITOs, said in a statement.

"Members are working around the clock to support Australian travellers, demonstrating why professional travel assistance is essential. Travel agents are rebooking flights, securing alternative routes, and ensuring travellers make it to their destinations with minimal disruption." 

In times of crisis, travel agents negotiate with airlines and suppliers on behalf of their clients, ensuring fair outcomes, ATIA says.

"The reality is clear: travellers who book through accredited agents and travel businesses have a trusted advocate when the unexpected happens. 

"ATIA urges Australians to always book with an ATIA-accredited travel business to ensure they have the support they need when global events impact their plans."

ATIA CEO Dean Long says: “The scale of disruption caused by Heathrow’s shutdown and the Indonesian ash cloud demonstrates just how critical Australia’s travel agents and businesses are when things go wrong. 

"Every day, ATIA-accredited travel businesses are working behind the scenes to rescue stranded travellers, reroute itineraries and provide trusted advice in real time.

“When the unexpected happens, choosing an ATIA accredited travel business means having the support you need to get back on track - because without a travel agent, you really are on your own.”

See www.atia.travel 

Image: Aleksei Popov, Scop.io

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