The latest World Tourism Barometer released by UN Tourism this week, says a full recovery from the biggest crisis in the travel sector’s history is expected by the end of the year, despite economic, geopolitical and climate challenges.
Four years after the outbreak of the Covid-19 pandemic, which brought global tourism to a standstill, the Barometer reflects the sector’s remarkable recovery, with most regions already exceeding 2019 arrival numbers in the period January to September 2024.
The report also shows outstanding results in terms of international tourism receipts, with most destinations with available data posting double-digit growth compared to 2019.
UN Tourism secretary-general Zurab Pololikashvili said: “The strong growth seen in tourism receipts is excellent news for economies around the world.
"The fact that visitor spending is growing even stronger than arrivals has a direct impact on millions of jobs and small businesses and contributes decisively to the balance of payments and tax revenues of many economies.”
The Middle East (+29% compared to 2019) continued to enjoy record growth this nine-month period, while Europe (+1%) and Africa (+6%) also exceeded 2019 levels. The Americas recovered to 97% of its pre-pandemic arrivals, while Asia and the Pacific reached 85% of 2019 levels.
The summer season in the northern hemisphere was generally strong, with arrivals worldwide reaching 99% of pre-pandemic values in Q3 2024.
Among the world’s top earners, Japan (+59%), Türkiye (+41%) and France (+27%) all recorded double-digit growth through September.
Image: Jerome Quek, Scop.io
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