Thinking of gifting a bottle of Penfolds wine over the festive season?
Maybe one with a point of difference?
Penfolds has just unveiled its holiday collection for the 2024 festive season with the release of Holiday Designed by NIGO.
The collectable series is available for a limited time globally and includes four giftboxes designed by Penfolds Creative Partner NIGO - the renowned Japanese artist.
Penfolds Holiday Collection is inspired by NIGO’s interpretation of the graphic checkered pattern found in traditional Asian textiles.
A symbol of eternity and prosperity, the two-tone square pattern repeats horizontally and vertically across all Penfolds holiday giftboxes.
NIGO’s designs are showcased across a collectable suite of festive giftboxes (designed in four colours: red, green, blue and black).
The collection is headlined by Penfolds Bin 389 Cabernet Shiraz ($120) with entry level wines at $30.
NIGO, who only uses one name (like Bono without the voice) said: “It was very important to me to incorporate my culture into this holiday collection.
“Integrating the checkered design and Furoshiki was a clear way for me to honour that. With this Furoshiki, Ihope collectors can wrap, gift, and share their Penfolds wines this holiday season.”
Penfolds first announced NIGO as its Creative Partner in June 2023, with the global release of One by Penfolds.
For stockist information andmore details visit www.penfolds.com.
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