Accor, Australia’s largest hotel operator, is broadening its partnerships to link up with Opera Australia.
Accor, which also has stadium sponsorships and links with Hobart's Dark Mofo festival, will become the preferred accommodation partner for Opera Australia throughout its 2023 season.
So unleash all the musical headlines you can think of: high notes, conductors, key moments, right notes, choir authorities, being tuned in. And many more.
“We are delighted to partner with Opera Australia - one of Australia’s most celebrated cultural institutions," says Accor Pacific CEO Sarah Derry.
"We believe that arts are an integral part of our culture, so we’re thrilled to support Opera Australia’s mission to perform some of the greatest music ever written, to as many people as possible.
“Through this partnership, we will provide our guests with unique experiences that showcase the best of Australia’s arts, culture and hospitality."
The partnership will result in a range of special experiences for members of Accor's ALL loyalty group, including backstage tours, VIP tickets, and an even a walk-on role for one of Opera Australia’s upcoming productions.
Opera Australia presents more than 600 performances every year to a combined audience of over half a million people. Some of the highlights of the 2023 season include Madama Butterfly on Sydney Harbour, Miss Saigon, and Wagner’s Ring Cycle in Brisbane.
Accor has 19 international brands across Australia, New Zealand, Fiji and French Polynesia, including Sofitel, MGallery, Art Series, Pullman, Swissôtel, Mövenpick, Grand Mercure, Peppers, The Sebel, Mantra, Handwritten, Novotel, Mercure, BreakFree, ibis, ibis Styles and ibis budget.
See ALL – AccorLive Limitless
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