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Marriott International, one of the biggest guns in the global hotel industry, has announced that it expects to reach 50 hotels in Thailand by mid-2023.
Marriott has unveiled plans for eight hotels in 2023 as well as the debut in the Asian nation of two new brands: Autograph Collection Hotels and Moxy Hotels.
"Our growth in Thailand signifies the trust hotel owners and franchisees have in Marriott International and their overall confidence in Thailand's tourism industry," says Jakob Helgen, area vice president for Marriott International.
"Leveraging Thailand's strong hospitality sector, the Thailand Government's spotlight on the industry and Marriott's commitment to excellence, we remain laser-focused to continue to meet the increasing travel demand with our expansion plan."
Marriott brand already in the Thai market include Sheraton Hotels & Resorts, Marriott Hotels, Marriott Executive Apartments, Westin Hotels & Resorts, Le Méridien Hotels & Resorts and Renaissance Hotels.
The company anticipates adding its first Autograph Collection Hotels property in Thailand with Madi Paidi Bangkok, Autograph Collection (sorry, but that's a seriously clumsy name) expected in mid-2023.
The company also expects to expand its extended-stay portfolio with the anticipated opening of three properties under the Marriott Executive Apartments brand in Bangkok's Sukhumvit area: Marriott Executive Apartments Bangkok, Sukhumvit 101; Marriott Executive Apartments Bangkok, Sukhumvit 50; and Marriott Executive Apartments Bangkok Townhall Sukhumvit.
The first Moxy hotel in the country will be Moxy Bangkok Ratchaprasong on Ratchadamri Road, with more than 500 rooms.
"Thailand offers an all-round unique travel experience - from beaches, historical and cultural sites to exquisite dining experiences to a vibrant nightlife," says Helgen.
"Our 2023 expected openings in Thailand reflect the strong demand from both local and international travellers to discover new and different facets of the Thai Kingdom."
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