Friday, 17 December 2021

Cyclists on track for a better wine region experience



Love cycling?

Enjoy a glass or two of wine?

Cycle tourism in the King Valley in north-east Victoria is on track to receive a boost with the installation of luxury self-contained LumiPod accommodation and cyclist-savvy facilities at Chrismont Wines' vineyard, cellar door and restaurant.

Dubbed ‘Ride Chrismont’, the announcement follows news that the Victorian Government will invest up to $300,000 from its $3.1 million regional partnerships initiative, Ride High Country Fund Round Two, into the winery's new cycle experiences created to maximise the emerging market for gravel riding in the King Valley.

Ride Chrismont is about blending luxury with nature and will feature luxury LumiPod accommodation nestled into the upper terrain of the Pizzini family's King Valley estate, with undisturbed views of the surrounding Black Ranges, Power’s Lookout and the landscapes below.

It will also offer a rentable e-bike fleet, on-site cycle service centre and storage facilities, Restaurant-prepared portable food offerings for cycle picnics, and a concierge-inspired service by staff to offer first-hand knowledge of the King Valley’s cycling tracks and pedal-accessed tourism hotspots.

Expected to launch in early 2023, Ride Chrismont will bring an anticipated 1000-plus bed nights to the region each year, and an estimated $1.5 million annual uplift to the local economy.

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