AirAsia and Santan have teamed up with (RED) to create a special in-flight meal, the INSPI(RED) Burger, in support of the fight to end AIDS.
Created by New York-based (RED) chef/ambassador Hong Thaimee, the burger draws on her Northern Thai roots to deliver an East-meets-West experience.
For every INSPI(RED) Burger sold, 10% of sales will go to the Global Fund to support HIV/AIDS testing, counselling, treatment and prevention programs in the ASEAN region.
(RED) Chef Ambassador Hong Thaimee said: “As a Thai chef based in New York, I wanted to combine the best of both worlds - Thai flavours and the classic all-American burger - to make a meal that would be easy for the airline passengers to enjoy.
Guests are encouraged to pre-book the INSPI(RED) Burger with a complimentary drink at a promotional price of only RM10 on AirAsia flights across all AirAsia destinations.
Santan meals are available for pre-booking via My Bookings on airasia.com.
# (RED) was founded in 2006 to engage businesses and people in the fight against AIDS. (RED) partners with the world’s most iconic brands that contribute proceeds from (RED)-branded goods and services to the Global Fund. (RED) partners include: Amazon, Apple, AirAsia, Bank of America, Beats by Dr. Dre, Belvedere, Claro, Durex, MCM, Salesforce, SAP, Starbucks and Telcel.
Created by New York-based (RED) chef/ambassador Hong Thaimee, the burger draws on her Northern Thai roots to deliver an East-meets-West experience.
It features a chicken patty infused with fish sauce, kaffir lime leaves and lemongrass, topped with zesty nam prik noom mayo (green chilli mayonnaise), shredded purple cabbage and tomato on a red beetroot bun.
For every INSPI(RED) Burger sold, 10% of sales will go to the Global Fund to support HIV/AIDS testing, counselling, treatment and prevention programs in the ASEAN region.
(RED) Chef Ambassador Hong Thaimee said: “As a Thai chef based in New York, I wanted to combine the best of both worlds - Thai flavours and the classic all-American burger - to make a meal that would be easy for the airline passengers to enjoy.
"Since I started my culinary journey, it’s been my mission and passion to bring Thai food to a wider audience, and it’s exciting to think that I can introduce the flavours of my hometown of Chiang Mai to the 8 million guests who fly with AirAsia each month.”
Guests are encouraged to pre-book the INSPI(RED) Burger with a complimentary drink at a promotional price of only RM10 on AirAsia flights across all AirAsia destinations.
Santan meals are available for pre-booking via My Bookings on airasia.com.
# (RED) was founded in 2006 to engage businesses and people in the fight against AIDS. (RED) partners with the world’s most iconic brands that contribute proceeds from (RED)-branded goods and services to the Global Fund. (RED) partners include: Amazon, Apple, AirAsia, Bank of America, Beats by Dr. Dre, Belvedere, Claro, Durex, MCM, Salesforce, SAP, Starbucks and Telcel.
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